SNSD are currently taking flak for alleged rude behavior during an interview with MTV IGGY, and Korean netizens are flipping out about a variety of things nobody in their right mind should care about.
SNSD was recently interviewed by ‘MTV IGGY’ at the MTV building in New York’s iconic Times Square. While Tiffany and Jessica wowed netizens back home with their fluent English, their groupmates YoonA and Taeyeon have been receiving some flak.
During the interview, YoonA and Taeyeon were both seen with what Korean media outlets are calling “dark expressions”. While the others laughed and smiled, the two looked morose and worn out. Taeyeon was even caught on screen with her chin in her hands, looking somewhat bored.
Netizens are criticizing the girls on their behavior, saying things like, “As Korea’s cultural representatives, shouldn’t they put their best face forward?”, “I’m a little disappointed… even if they’re tired, this is an important Hallyu moment”, and “Very unprofessional.”
A few of you may remember a post from me a while back where I warned international netizens making light of G-Dragon‘s drug scandal that they have to respect the cultural feelings and societal laws of Korea instead of just excusing him simply because weed is no big deal to Americans.
Well, this time around, the Korean netizens are the ones that need to shut the fuck up.
In the context of American celebrity culture:
1) A common viewer (a potential fan who knows nothing about them) is not going to watch intently enough to care that a girl may or may not have been making a puffy cheek face at a disrespectful angle. Nor will they care if a girl may or may not have rested her arm on her leg for too long.
2) Nobody cares about your nationalistic pride, especially since Americans are individualistic. Even assuming a common viewer notices what one or two of the girls are doing, at no point does anybody think, “Holy shit, look at that girl, she may or may not be marginally disinterested. That means all Koreans find America boring and they hate us!” It just doesn’t work that way.
3) It’s not an important moment for the Hallyu Wave. It’s simply not. How many people besides K-pop fans actually saw them or watched any of it? I know zero people that are not already into K-pop who heard about it. So relax.
Nobody cares that much. I can’t stress this enough. Even if people saw them slacking a bit and interpreted it as the Korean netizens say, nobody would give it a second thought. There are no tabloid news headlines in America that say shit like, “JAY-Z CAUGHT NOT PAYING ATTENTION WHILE BEYONCE INTERVIEWED“.
Honestly? Not too many people would care even if SNSD all got up at once and crotch chopped in unison across the MTV IGGY set to the Degeneration X theme music and collectively told the interviewer to fuck off.
Hell, it might actually make them relevant by giving them an edge that could actually be useful to their American promotions.
Of course, that is completely the opposite of what Korean netizens want their cultural ambassadors to do, but my point is that it shouldn’t matter what they want while SNSD are trying to achieve success overseas.
Just as I feel international netizens need to realize that their favorites have to play by Korean rules when they are in Korea, I feel that Korean netizens must learn to react to things that K-pop idols do in America in the context of American culture.
Sorry, but doing shit like bashing on SNSD making the wrong type of face on an irrelevant branch of MTV is exactly the type of thing that will turn potential fans off of not only SNSD, but the whole Hallyu Wave as well.