Asian Junkie Asian pop. Without discretion.
In what I think was an expected decision, the 98th Academy Awards gave K-Pop Demon Hunters an Oscar for Best Animated Feature and named “Golden” as the Best Original Song, making it a two-time winner that has swept through award season.
And while I didn’t cover it at the time, over a month ago, “Golden” also won at the Grammys.
Honestly … just crazy?
As you probably know by now, I’m a grump and cynic when it comes to award shows, as not only are they frequently overly “local” as Bong Joon Ho would say (and racist and a slew of other things), but they’re mostly just an industry circlejerk of political and financial maneuvering in order to promote themselves more than anything.
That said, to see a film with K-pop in its DNA win on the two biggest industry stages is surreal. If you told me this could happen 20 years ago when it was embarrassing even to mention you listened to a K-pop song and we were relegated to message boards, I’d have been bowled over by laughter. And yet, here we are.
Also, since they didn’t get to perform at the Grammys, here they are at the Oscars, bringing a Korean cultural touch with them. Neat.
