Brand New Music’s “Brand New Shit” successfully continues year-end tradition


Brand New Music artists Verbal Jint, San E, Phantom, P-Type, Eluphant, KittiB, Champagne, MC Gree, and DJ Juice joined hands for their annual year-end collab, this time called “Brand New Shit“. These releases by the company at the end of the year have historically been some of their strongest efforts, in my opinion, and “Brand New Shit” is no exception.

It’s a lot less floaty and happy than their previous releases, as it resembles more of a cypher format and it’s put over a nice subdued beat that lets the rapping take center stage.

It’s a lot better for my money than “Heat It Up“, which actually got a music video.


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