Big Hit Entertainment has continued to diversify by acquiring other companies, the latest being KOZ Entertainment, founded by Zico.
CEO Yoo Seung Hyun of KOZ Entertainment shared, “The philosophy of KOZ, which attaches great importance to the value of artists and content and seeks innovation in the music industry, is similar to that of Big Hit, which is innovating the business model of the music industry. By collaborating with Big Hit, we will make an effort to discover skilled artists and officially push ahead with business in the global market.” Big Hit Entertainment’s chairman Bang Si Hyuk stated, “I am happy to be joined by Zico, the best producer and artist of Korea. I am expecting KOZ’s artists to actively promote in the global market through Big Hit’s global network and music production system. I am looking forward to the synergy Big Hit and KOZ will create together.”
Hopefully stans of the company, which is a ridiculous thing to type but I digress, do not transfer their apologia on those who no longer fuck with him due to suspected involvement in the molka scandal, which I think is a fair thing for people to believe still.
Regardless, given that Zico has been fine in Korea in the aftermath due to continuing to release successful songs and him not being overtly involved, it’ll probably be a fine business move for the company given his popularity.